Weekly Sales Funnel Challenge: Identify your Customer-to-Evangelist triggers

The Weekly Sales Funnel Challenge is a week-long challenge for business owners to focus on a specific aspect of their sales funnel for one week. It’s a fun way to keep you focused on one of the most important parts of your business. A new Weekly Sales Funnel Challenge is published every Monday and a […]

Weekly Sales Funnel Challenge: Wrap-up

Earlier this week, I challenged you to figure out your Audience-to-Lead triggers. In my experience, Audience-to-Lead triggers are one of the two most difficult triggers for business owners to identify, primarily because it’s hard to sometimes understand the difference between Audience and Leads. (The other one is Customer-to-Evangelists… don’t worry, we’ll cover that one soon). […]

Weekly Sales Funnel Challenge: Audience-to-Lead triggers

The Weekly Sales Funnel Challenge is a week-long challenge for business owners to focus on a specific aspect of their sales funnel for one week. It’s a fun way to keep you focused on one of the most important parts of your business. A new Weekly Sales Funnel Challenge is published every Monday and a […]

Weekly Sales Funnel Challenge: Wrap-up

In this week’s Weekly Sales Funnel Challenge, I asked you to identify the triggering action that your Prospects perform to advance from the Prospect stage of your sales funnel to the Customer stage. I can probably guess at the outcome for many of you: If you sell digital content, your trigger is a “buy now” […]

Weekly Sales Funnel Challenge: Wrap-up

In this week’s Weekly Sales Funnel Challenge, I challenged you to think about the triggers that indicate your Leads have become your Prospects. It’s not as simple as it sounds because you first needed figure out how you defined Leads and how you defined Prospects, and then you needed to think about the trigger — […]