When I say “The Most Interesting Man In The World,” what do you think of? Maybe you think of beer. Maybe you think of Dos Equis beer. But you probably think of a well-dressed older man surrounded by beautiful women and adventure. C’mon. I don’t even need to write a caption and this picture evokes […]
Tag Archives: television
Television networks are overlooking the opportunity for shorter television shows
When I was a kid, Thursday night was our family’s “TV night”. My dad would come home from work with chips and pop tucked under his arm, my sister and I would need to get our homework finished right after supper, and then at 7PM we’d all squeeze onto our couch and watch TV for […]
4 monetization models for video
In a post I wrote yesterday about the impending death of television and the rise of online video, I suggested that one of the overlooked reasons that we’re moving to online video is that the content is shorter. It fits into our day. Yes, the other arguments are valid (we can watch what we want, […]
We’re missing a piece of the conversation when talking about the death of television
TV is dying a slow and painful death… not unlike a TV death! (haha) I’m not saying that TV will disappear completely, nor will it vanish any time soon (a belief supported by an optimistic report from Forrester) but TV viewership is declining and will continue to decline because it is being replaced by other […]