Business can be confusing. There are a million decisions you need to make with very little time to formulate your decision, and usually these decisions are made in complex situations. We can make rapid-fire decisions easily when we can wrap our minds around the situation but the more complex the situation gets, the harder it […]
Tag Archives: strategy
The 5 steps to identify your sales funnel… This is the starting point of a more profitable business!
I frequently assert that your sales funnel is the most important asset in your business. It’s the structure around which you build your business, it’s the pathway that prospective buyers follow on their way to giving you money, and it’s a strategic tool you can use to grow your business. The starting point for you […]
4 monetization models for video
In a post I wrote yesterday about the impending death of television and the rise of online video, I suggested that one of the overlooked reasons that we’re moving to online video is that the content is shorter. It fits into our day. Yes, the other arguments are valid (we can watch what we want, […]
9 reasons why you need to become THE expert in your field
Each new level you ascend in your business may be the best you’ve ever achieved… but as you reach the summit of that particular level, your new vantage points reveals that there is still a bigger mountain — with a higher summit — just ahead of you. In this blog post, I want to talk […]
Starting a business? Start with a service.
I’m going to get into trouble writing this post. I think people might comment (in this post or privately by email) who will chastise me for suggesting this. I can predict the emails now. But I’m here to tell you that they are wrong. Regardless of what the experts tell you, start a business that […]