How to improve your accountant marketing so more targeted prospects come through the door

Your website can potentially reach a massive global audience. But if you’re an accountant, you’re not so concerned about website visitor from the other side of the world. Rather, you’d prefer website visitors from the other side of the street! Your website needs to reach a local audience. In this video, I show accountants how […]

Search ranking supremacy: Why fighting for the top spot in a Google search result is worth it

Business owners know that the closer you are to the very top of a Google search, the better. If your business is buried on page 10, you won’t see much traffic. If your business is on page 2 or 3, you might see some. The first page gets more. The top spot gets most of […]

Weekly Sales Funnel Challenge: Wrap-up

This week, I challenged you to attract an entirely new market of people to your business by using a long-tail keyword or keyphrase that you have not previously been optimizing for. How did you do? Although you may not be at the publishing stage, did you find something? Were you successful at coming up with […]

Weekly Sales Funnel Challenge: Long-tail SEO

The Weekly Sales Funnel Challenge is a week-long challenge for business owners to focus on a specific aspect of their sales funnel for one week. It’s a fun way to keep you focused on one of the most important parts of your business. A new Weekly Sales Funnel Challenge is published every Monday and a […]

Weekly Sales Funnel Challenge: Wrap-up

This week, I challenged you to revisit your search engine optimization to figure out if you were truly targeting the keywords that your Audience and Leads are searching for. That’s not to say that you can’t work on other keywords, of course, but you should be putting your focus on the keywords that your Audience […]