17 ways to avoid getting shafted by your customers

In many businesses, you run the risk of getting totally shafted by your customers from time to time — where you deliver a great product or service and then they skip town and they somehow get out of paying (either by ignoring your invoice or doing a credit card chargback). It sucks. And it happens […]

Why your prospects aren’t buying from you

By their very nature, people don’t like change. Sure, life is a constant state of change — children turn into adults, they go away to college, they buy a house, they get a job, they meet someone, they have children, etc. Those are all big changes. But in general, people don’t like a lot of […]