Fix your marketing problems

From time to time I’m asked to set up and manage Google AdWords campaigns for clients or I’m asked to advise them on how they might improve their campaigns. I’ve found that many clients would get their Google AdWords report but wouldn’t know what to do with it. So I developed this tool a couple […]

Social media solution: What’s your dream vacation?

One of my clients is Boyd Autobody & Glass, one of the largest operators of collision repair facilities in North America. They wanted to participate in social media but there’s a problem: Collision repair is not really a topic that people think about unless they need it. And, even when people do need collision repair, […]

Recommended reading: The Ten-Day MBA

I normally resist these “MBA-in-a-short-time-period” book because they are pretty watered down and less helpful. But this book is written by Steven Silbiger, whose work I admire. It is high quality and a very demanding read — not a light read by any means! It’s one of those books that I find myself referring to […]