Many small businesses are fueled by passion. They start because an entrepreneur has an idea (or is sick of working for a boss), they grow because their ideas solve a problem and somehow that solution is communicated to the marketplace. Unfortunately, many small businesses fail… even ones that are seemingly successful and make profitable sales. […]
Tag Archives: audience
Weekly Sales Funnel Challenge: Wrap-up
Earlier this week, I challenged you to figure out your Audience-to-Lead triggers. In my experience, Audience-to-Lead triggers are one of the two most difficult triggers for business owners to identify, primarily because it’s hard to sometimes understand the difference between Audience and Leads. (The other one is Customer-to-Evangelists… don’t worry, we’ll cover that one soon). […]
Weekly Sales Funnel Challenge: Audience-to-Lead triggers
The Weekly Sales Funnel Challenge is a week-long challenge for business owners to focus on a specific aspect of their sales funnel for one week. It’s a fun way to keep you focused on one of the most important parts of your business. A new Weekly Sales Funnel Challenge is published every Monday and a […]
Weekly Sales Funnel Challenge: Write down your sales funnel
The Weekly Sales Funnel Challenge is a week-long challenge for business owners to focus on a specific aspect of their sales funnel for one week. It’s a fun way to keep you focused on one of the most important parts of your business. A new Weekly Sales Funnel Challenge is published every Sunday and a […]