Aaron Hoos’ weekly reading list: ‘YouTube killed the TV star’ edition

I called my parents earlier this evening, like a good son should from time to time. During the conversation, my mother mentioned that she had been watching a couple of her favorite shows on YouTube. For my parents, who don’t watch a lot of TV, it’s a way to find programming that they enjoy — […]

Aaron Hoos’ weekly reading list: ‘Brands and reputation management’ edition

After this week’s tragedy at the Boston Marathon, I saw a huge outpouring of support online at the various networks I spend my time. On Facebook, there were numerous “We support Boston” and “We pray for Boston” type posts that echoed what I felt. Crises help to define us as people. We see countless people […]

Aaron Hoos’ weekly reading list: First edition

I’m starting a new series on my blog, Aaron Hoos’ weekly reading list. It’s a collection of links to stuff I’ve read in the week that I think you might also find interesting or useful. Enjoy! Dennis Crowley and the cycle of second-guessing. This article by Om Malik gives a positive spin to Foursquare, Foursquare’s […]