Business Diamond Framework: mapping the value chain

In a previous blog I wrote about the four Function Diamonds of the Business Diamond Framework™: Leadership, Support, Value-Add, and To-Market. The layout of the Framework is intentional. This layout allows Framework practitioners to not only understand the business from the perspective of each of the four functions, but also from the perspective of the […]

Business Diamond Framework: Mapping the organization

In a previous blog I wrote about the four Function Diamonds of the Business Diamond Framework™: Leadership, Support, Value-Add, and To-Market. The layout of the Framework is intentional. This layout allows Framework practitioners to not only understand the business from the perspective of each of the four functions, but also from the perspective of the […]

Death and longevity of brands

Brands come and go. A couple years ago, people would have said “Twitter what?” But now it’s the latest in a long line of social media darlings. These two articles, from SeekingAlpha gives us an interesting perspective on 12 brands that are likely to survive and 12 brands that are likely to die. I say […]

Analyzing and repairing your sales process

I think a lot about the sales process. It’s a key element to using the Business Diamond Framework™ successfully to drive innovative change into an organization. Specifically, I use it to create content strategy, which is a burgeoning discipline that aligns content with your business’ aims. In this blog, I’ll talk about aligning content with […]

Recommended reading: Blue Ocean Strategy

One of my favorite books: W. Chan Kim and Renee Maubergne provide readers with a powerful way to look at your business, your competitors, and the marketplace to identify opportunities for differentiation and innovation. Their strategy canvas is the best strategic tool of the book, in my opinion, although their 4 Actions Framework is also […]