Just sharing 4 really powerful and effective productivity tactics that I use every single day. In fact, on the (occasional) days that I miss them, I notice it! The Productivity Tactics #1. The Night Before: Brainstorm/Mindmap My Work For The Next Day Using a whiteboard or a few pieces of scrap paper, I just build […]
I’m posting some videos about copywriting and sales funnels over on my YouTube channel. Go check out this one — The 2 Secret Buyer Motivations That Every Copywriter Needs To Know.
In copywriting, your job is to help your prospective buyer see that your solution has value. But if you don’t take care of this one fundamental first, you’ll still not close the deal. I’m talking about confidence. Help Your Readers Feel Confidence You may have an amazing offer that delivers value… so why aren’t more […]
I’ve been posting some videos over on YouTube. Check out this one on “What is a sales funnel?“
Solve bigger problems. That’s the theme I’ve been chewing on my lately in my own business and for my clients’ businesses. Don’t just solve the problems that everyone is fighting to solve. Solve BIGGER problems. Solve the problems that keep them up at night. Solve the bigger problems they think can’t be solved. Want more […]