7 ways that real estate professionals can differentiate themselves from their competition

I love the real estate industry. There is so much opportunity for an entrepreneurial, self-starting salesperson to succeed. Unfortunately, when I look around at real estate professionals within the industry, I see many professionals who struggle. With all due respect to my friends, colleagues, and clients in the real estate industry, one of the problems […]

Aaron Hoos’ weekly reading list: ‘YouTube killed the TV star’ edition

I called my parents earlier this evening, like a good son should from time to time. During the conversation, my mother mentioned that she had been watching a couple of her favorite shows on YouTube. For my parents, who don’t watch a lot of TV, it’s a way to find programming that they enjoy — […]

A simple guide to Facebook usage (so you don’t drive your friends bonkers)

As someone who works from home, Facebook is a way to stay connected to friends and family. For the most part, I enjoy interacting with my close friends and reconnecting with long-lost friends. But my Facebook experience is far from perfect. Could we all agree to some ground rules so that we don’t drive each […]

Aaron’s Answers: Should I buy an existing business, buy a franchise, or start my own business?

There are a lot of choices to make when starting up a new venture. One of the things that entrepreneurs have to decide is whether or not they should buy an existing business, buy a franchise, or start their own business. Each one offers advantages and disadvantages that must be weighed. BUYING AN EXISTING BUSINESS […]