Blogging is a great way for foreclosure specialists to build search engine optimized traffic and connect with their target market. If you are a foreclosure specialist, here are 10 blog posts that you should write:
- Write about the top warning signs that homeowners can spot before they enter foreclosure.
- Create a “who’s who” of the foreclosure process so homeowners know who is handling their file and what each person’s role is in the process.
- Review some of the top resources that someone facing foreclosure might need: Credit counseling, rental resources, moving resources.
- Write a series of blog posts talking about the emotions that people feel when they are in foreclosure. Discuss each emotion (i.e. anger, feeling of helplessness, etc.) and provide tips to deal with these emotions.
- Discuss some of the underlying economic causes of foreclosure and what that means for the individual homeowner. (Foreclosure is the obvious outcome but there are economic implications for homeowners who are not in foreclosure).
- Create a detailed, SEO-friendly introductory resource that someone in foreclosure might read first when they get that “you’re in foreclosure” letter in the mail.
- Write a series of blogposts for people who are not in foreclosure but are at high risk of it. Discuss pre-emptive mitigation strategies.
- Write case studies based on success stories you’ve personally been involved with (but don’t give your clients’ real names, of course).
- Write a blog post about life after foreclosure: How people move forward after their homes have been foreclosed on.
- Poll your clients to get their most-asked questions and write a blog post addressing each one.