Just read: ‘How to save your butt when the social media bubble bursts’ at BusinessGrow

Arthur C. Clarke said, “Any sufficiently advanced technology is indistinguishable from magic.” Right now, that seems to be the case with social media. It’s not the technology itself that is advanced, but it’s the methodology and techniques behind social media that can seem that way. Social media does have costs and rewards, but it can […]

Just read: ‘Make Your Competition Irrelevant’ at Harvard Business Review

In nearly every industry, there is so much competition. Businesses have to fight ruthlessly for the attention of just a few customers. I don’t think this problem is going away any time soon: As access to the web becomes easier and cheaper all around the world, the barrier to start a business will become increasingly […]

Weekly Sales Funnel Challenge: Wrap-up

This week, I challenged you to draw out your sales funnel. The “newbies” did it the first time and those of you who have been following these Weekly Sales Funnel Challenges for a while did it again. If you drew out your sales funnel for the first time, did you notice that there were parts […]

4 solutions to the 6 invisible problems of success

In yesterday’s blog post, 6 invisible problems of success: Why sales funnel overload is a bad thing for your business, I listed 6 problems that you will face in your business if your business becomes an overnight success. In today’s blog post, I’m going to talk about how to avoid these invisible problems. In short, […]