In this second of 5 videos, Janice Roberts talks about how the modern customer interacts with technology… and how businesses need to understand this trend to succeed. Watch it on Academic Earth
This blog post is the second in a series called Sales Funnel Paygates – a strategic look at where in the sales funnel your payment transactions can be placed. (See the introductory blog post in this series for more information). SALES FUNNEL PAYGATE: AT CONVERSION The first paygate location possibility we’re going to talk about […]
Paygates are what I call those moments in your sales funnel when your customer has to hand over their money to you. For some entrepreneurs, they just put their paygate in the place that is the easiest or fastest or least likely to turn into receivables… but are those the right reasons? In fact, there […]
In the movie Glengarry Glen Ross, Alec Baldwin’s character shocks the office by telling Jack Lemmon’s character to “put down the coffee. Coffee is for closers.” Although Baldwin’s character’s sales management and motivation methods leave much to be desired, he definitely highlights one critical point in business that is true of any business anywhere: Closing […]
Great article about the importance of brands in Google’s search algorithm. If there’s a major brand in your industry, read this article! If there’s opportunity to BE the major brand, read this article! How far should Google go with its ‘brand’ boost? | Econsultancy.