How newspapers can survive in the age of free content

Way back in the day, I used to report the news in a daily newspaper. I learned a lot but moved into other forms of writing when I felt more like an ambulance chaser than a journalist. That was before the web. Today, it’s interesting to watch the newspaper industry on life support trying to […]

The 7 most important business lessons I’ve ever learned

Before becoming a freelance writer, I was a sales manager and investment advisor (and before that I worked in a financial institution and a real estate office). I confess that I rarely enjoyed working as an employee but I did learn many valuable lessons that have since proven themselves over and over. Here are the […]

Is your MLM business on life support?

Multi level marketing businesses are sold to participants on the idea of growing a turnkey business, building a downline income and succeeding to the point where you get a boatload of passive income and can sit by your pool all day sipping martinis. Sounds nice. Which is why MLM’s sell so well. But most network […]

When your product’s benefits just aren’t enough

Yesterday morning I ate a bowl of Cap’n Crunch cereal. I don’t like a lot of cereals but a visit from Cap’n Crunch in the morning is always a good visit. (And a visit with Captain Morgan later in the day isn’t unwelcome either, but that’s another blog post). So there I was, eating my […]