Mine is bigger than yours: Competitiveness and marketing content

Verizon and AT&T are locked in a battle for my mind. Every TV show I watch seems to have a commercial in which one of them talks about how they are better than the other. One of them (but I’m not sure which one) shows two side-by-side color-coded maps indicating national coverage of their phones. […]

No, you don’t have the next Twitter. No, you won’t be as successful. End of story.

Twitter is so hot right now and everyone who is anyone seems to be on it. And, as is common with something popular, people are building Twitter clones and Twitter replacements like mad scientists gone awry. But they seem surprised that they aren’t getting the same flood of traffic to their site that Twitter is […]

Just read: ‘The 10 Stages of Social Media Integration in Business’ by Brian Solis

Brian Solis is right: 2010 is going to be a big year for social media as mainstream businesses increasingly perceive its value and adopt it as a marketing practice. I believe, towards the end of 2010 and the beginning of 2011, we’ll see some watershed as these mass-market adopters fail to get the ROI they […]

Countdown to the Olympics: How to be an Olympic-level entrepreneur #18

Image via Wikipedia In 18 days, the 2010 Winter Olympic athletes will compete to be the best in the world. Entrepreneurs compete for a similar pinnacle of success every single day. This series of blogs will countdown to the Olympics with 31 ideas about what it takes to achieve gold in your business. To be […]