Recommended reading: Successful Cold Call Selling

Cold call selling is a lost art. In today’s world of no-call registries and savvy consumers, it’s a sales technique that businesses need to do but often don’t do well. Boyan’s book was a gift from a client — thanks Steve!

Published by Aaron Hoos

Aaron Hoos is a writer, strategist, and investor who builds and optimizes profitable sales funnels. He is the author of The Sales Funnel Bible and other books.

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