Generate more revenue in 2010

Someone asked me yesterday if I’d ever written on a specific topic. I had, but I couldn’t give them a specific reference because the work I’d written never appeared online. A client had paid me to write and then never did anything with it.

A sleeping dog
Image via Wikipedia

This happens from time to time, and it happens to just about everyone: You write something (or hire someone to write something) and then you just get busy and put it aside and eventually forget about it. You probably have a file marked “for when things slow down” (or something along those lines).

These are sleeping assets and they are a wasted investment. It’s time to wake them up and regain your lost money.

The economy is improving and people are starting to buy again. Soon, people will start buying quite a bit more. Let’s make 2010 the Year of Higher Revenue by breathing new life into your comatose informational assets.

  1. Spend half an hour reviewing what you have and what you had originally hoped to achieve.
  2. List what’s outstanding (website? domain name? sales letter? editing?) and schedule them in.
  3. If necessary, jump onto and find a professional who can fill in the gaps.


[blatant self-promotion alert] Call me or email me. Tell me about what you have and what you want to do and I’ll see if there’s a way to turn your project into a revenue-generator. The consultation is free. And I also find that people rarely need to spend much more than 10% of their original investment to get them over those last obstacles to making their work “operational”.

Plan to have your project ready to generate revenue in 2010.

Published by Aaron Hoos

Aaron Hoos is a writer, strategist, and investor who builds and optimizes profitable sales funnels. He is the author of The Sales Funnel Bible and other books.

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