Tag Archives: value chain
How newspapers can survive in the age of free content
Way back in the day, I used to report the news in a daily newspaper. I learned a lot but moved into other forms of writing when I felt more like an ambulance chaser than a journalist. That was before … Continue reading
Posted in Business Insight, Sales Funnel Strategy
Tagged content strategy, industry, marketing, operations, trends, value chain
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40 ways to optimize your sales funnel to get more sales faster
There are 3 ways that your sales funnel can be better – by getting more people to buy, by getting people to spend more money, and by getting people to move through your funnel faster. In this blog post, I’m … Continue reading
Posted in Business Insight, Sales Funnel Strategy
Tagged content strategy, industry, marketing, operations, trends, value chain
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Just read: ‘Emerging Revenue Models’ (of media outlets) at The Media Consortium
Media outlets are struggling. Subscriber-bases to printed papers are eroding and there’s confusion about how to publish and what people should pay for. This excellent article explores 3 emerging revenue models for media outlets. The Media Consortium » Emerging Revenue … Continue reading
Posted in Business Insight, Sales Funnel Strategy
Tagged content strategy, industry, marketing, operations, trends, value chain
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A tip to remember when pricing your products or services
Pricing your products or services is not easy. When I was first starting out I faced the challenge that many freelancers do — sometimes pricing my offering too low and losing money; and other times pricing my offering too high … Continue reading
Posted in Business Insight, Sales Funnel Strategy
Tagged content strategy, industry, marketing, operations, trends, value chain
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Improving value of small business offerings
I recently wrote an article called Solutions to Small Business Problems: Value __________________________________________________ Read more business content by Aaron Hoos Testimonial Tame the paper dragon when technical writing Testimonial Testimonial Testimonial Aaron Hoos is a business writer. He accelerates business … Continue reading
Posted in Business Insight, Sales Funnel Strategy
Tagged content strategy, industry, marketing, operations, trends, value chain
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