Tag Archives: pricing

How to easily discover the best price for your product or service

Creating a product or service and marketing it is the fun part. The real challenge is pricing that product or service. There are so many options and it can be easy to let this part slow you down completely; and … Continue reading

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Accelerate business performance with higher average dollars per sale

In a previous blog post, I introduced you to Brad Sugar’s simple formula for accelerating business performance: Leads x Conversion Rate = Customers Customers x Average Dollar Sale x Number of Transactions = Revenue Revenue x Profit Margins = Profit … Continue reading

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5 levels of online content monetization

So you’ve got content and you want to make money from it. But how? There are lots of monetization models floating around online and this is an attempt to corral them into a taxonomy. Online content monetization model #1 — … Continue reading

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Prices and Pricing Strategies: How to price your offerings more effectively

Image by Clan UiBriain via Flickr 2009 BC: A buyer and a seller barter over the exchange of a few sheep for a couple jugs of olive oil. 9AD: A Roman citizen wanders through a market and exchanges newly minted … Continue reading

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A tip to remember when pricing your products or services

Pricing your products or services is not easy. When I was first starting out I faced the challenge that many freelancers do — sometimes pricing my offering too low and losing money; and other times pricing my offering too high … Continue reading

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