Posts tagged as:

marketing

Letter to Steve Jobs from the devil

FROM THE DESK OF THE DEVIL
January 1997
Dear Mr. Jobs,
Congratulations on your return to Apple. I received your letter expressing concern over your lack of marketable ideas and was quite interested in your proposal offering your soul in exchange for some compelling products.
I think I can help. I’ve got some top-notch people in Hell’s Idea Kitchen [...]

Countdown to the Olympics: How to be an Olympic-level entrepreneur #14

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In 14 days, the 2010 Winter Olympic athletes will compete to be the best in the world. Entrepreneurs compete for a similar pinnacle of success every single day. This series of blogs will countdown to the Olympics with 31 ideas about what it takes to achieve gold in your business.
To be an Olympic-level [...]

Just read: ‘Worst Business Blunders of the Year’ at BNET

A colleague of mine just sent me this article:
The 77 Stupidest Managerial Moves and Worst Business Blunders of 2009 | BNET.
It’s the kind of article you can’t help but read all the way through, even though it takes a while.
If it weren’t so shocking, it would be highly entertaining!
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Read more business content by Aaron Hoos

Just [...]

Mine is bigger than yours: Competitiveness and marketing content

Verizon and AT&T are locked in a battle for my mind. Every TV show I watch seems to have a commercial in which one of them talks about how they are better than the other. One of them (but I’m not sure which one) shows two side-by-side color-coded maps indicating national coverage of their phones. [...]

The Leno Hole: Why it will cost NBC far more than they realize

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Leno/O’Brien. It has dominated the news for a couple weeks now and I confess that, even though I’m more of a Letterman-viewer myself (on the odd occasion when I watch TV), I’ve been drawn to the debate and have even tuned in to see Leno or O’Brien and to watch how they are [...]

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