Posts tagged as:

business planning

A simple formula to accelerate business performance: A new series

Understanding the basic components of a business can help entrepreneurs diagnose and solve problems and create new opportunities for growth.
While a business can seem like a complex engine that is difficult to comprehend and master, there are really just a a few simple components that make up the business. Understanding these components and mastering [...]

Just read: ‘10 questions to ask yourself every month’ by Jason Cohen

It’s easy to run around in your business, pleased with how busy it is. Unfortunately, it’s also easy to totally miss the traps, pitfalls, and lurking monsters that can destroy your business in an instant. You might think you’re on the right path, but are you really?
This article by Jason Cohen gives business owners 10 [...]

Measuring leads is insufficient: We need a new sales funnel category

I’m putting together a series for March and I’ll be talking about a couple of points including leads and lead generation. But in preparing for this series, I’ve been deep in thought about what we define as leads and how we measure them.
Leads are usually anyone in within our target market who has risen [...]

Just read: ‘Four Ways of Looking at Twitter’ at Harvard Business Review

At first I thought this was an article about 4 ways to use Twitter — “looking at” as another way of saying “approach” or “use”. However, the article is really about data visualization. Dataviz looks great but (hopefully) you push beyond the “gee whiz” factor and get some use out of it.
In at least a [...]

Your site map as a business tool

Bust out your site map for a moment. You know, that org-chart-like thing that you look at from time to time and wonder what to link your shiny new page to?
Got it? Okay, now take a look at each page. What is the purpose of that page? Every page in your website should have a [...]

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