Marketing is an investment. What’s your marketing’s ROI?

Marketing is an investment of time, effort, and money. Entrepreneurs invest these valuable assets in the hopes of getting a return (i.e. a response by prospects that leads to more business).

All of your business’ marketing is an investment, which means you need to decide whether or not a marketing effort is worth it based on the return on that investment.

Recently a business information resource site, I wrote an article called 5 Laws of Marketing ROI in which I outlined 5 useful rules that will help entrepreneurs make decisions about the return they can get on their marketing.

Check out the article here:

5 Laws of Marketing ROI

(The above link opens in a new window and sends you to the article on EvanCarmichael.com)