Just read: ‘Five Areas to Focus On for Effective SEO Copywriting’ at Copyblogger

I actually think this article’s title is misleading. This excellent post should be a must-read for every small business owner and aspiring entrepreneur who is creating a website that they want to draw visitors to. Sure it has a copywriting bent to the content but it is really about search engine optimization.
Five Areas to Focus [...]

Just read: ‘How IBM Uses Social Media to Spur Employee Innovation’ at Social Media Examiner

This is a great article on the use of various social media content channels; interestingly, there is very little emphasis on directly marketing those channels to the public (although there is some spin-off benefit to it). Rather, the emphasis is on innovation.
How IBM Uses Social Media to Spur Employee Innovation | Social Media Examiner.
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There and back again: Work and play for the past 4 days

A QUICK UPDATE ON WHERE I WAS
My wife goes to a conference every year or two and I like to go with her to get a change of scenery. Last year, the conference was in Minneapolis and I sat in the hotel and worked and swam in the pool. This year, she was at a [...]

Countdown to the Olympics: How to be an Olympic-level entrepreneur #9

Image via Wikipedia

In 9 days*, the 2010 Winter Olympic athletes will compete to be the best in the world. Entrepreneurs compete for a similar pinnacle of success every single day. This series of blogs will countdown to the Olympics with 31 ideas about what it takes to achieve gold in your business.
To be an Olympic-level [...]

Favorite video: seomoz on viral content

I’m frequently asked to write “viral” content, but there are a lot of elements that contribute to the success or failure of viral content. In this video, the folks at seomoz bring us another Whiteboard Friday to talk about why some viral content doesn’t work. (Yeah, it’s 2 years old… but still relevant).

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