Free has always been a useful way to get more business. Thanks to the web, free is even more important today.
I love “free” because it is so powerful and valuable and I really believe that all businesses should adopt some kind of free incentive in their business. Check out some of my thoughts about the concept of free at the following blog posts: Free and 5 levels of content monetization.
So it’s no surprise that when a friend sent me the following video — The Power of Free — I watched it and took a lot of notes. And I think you should, too.
This video is from Pat Flynn of Smart Passive Income who gave a presentation at New Media Expo 2013 on the power of free and why you should have free offers in your business. His video is almost an hour long but worth every minute!