Aaron Hoos

I look back on 2010 with mixed feelings.

Business has been very good, surpassing my expectations (in spite of the economy). I’m booked solid for 2011 already, and that’s something to be excited about. And when business is good, I’m happy because I love what I do for a living and because my clients are happy. Thank you to my many valued clients for allowing me to be part of your business.

Other aspects of life, however, added some challenges to the year: The passing of a loved one, a big flood that required me to move my office, an absurdly busy summer, a sports injury, and some stalled home remodelling… all of these took a toll.

So it was a year of good and bad. But I’m still standing and I’m still doing what I love to do. And I am so excited about what’s in store for 2011. Right now, I’m putting the pieces in place for some new initiatives as well as a (long-awaited) book. Stay tuned!

Have a safe and happy holiday and here’s to a prosperous New Year!

“Pleasure to work with! Will use again”

-Impulsive Profits

At Henry Alzamora’s blog, writer Robert Simons offers up seven questions that businesses need to ask themselves to focus their efforts and execute more effectively.

I’ll list the questions here, but go over to Alzamora’s blog for more details:

1. Who is your primary customer?
2. How Do Your Core Values Prioritize Shareholders, Employees, and Customers?
3. What Critical Performance Variables Are You Tracking?
4. What Strategic Boundaries Have You Set?
5. How Are You Generating Creative Tension?
6. How Committed Are Your Employees to Helping Each Other?
7. What Strategic Uncertainties Keep You Awake at Night?

Read the questions and further explanations at: Seven Strategy Questions: A Simple Approach for Better Execution.

Lists like these are extremely valuable to help you focus and cut through the clutter of the things that vie for your attention. Take the time today to start answering these questions in your own business.