New series introduction – Boston Consulting Group On Strategy

I’m starting a new semi-regular series called “BCG On Strategy” in which I review one chapter in the book The Boston Consulting Group On Strategy: Classic Concepts and New Perspectives (2nd edition). It’s a compilation of writings by the Boston Consulting Group from 1968 through 2005.

My plan is to read one article each week. Believe me, these need a couple of readings to really sink your teeth into them! Then, on Thursday or Friday, I’ll blog about some highlights, talking points, reflections, and my own thoughts and ideas. I may not review every chapter (and, truthfully, I might not be able to do it every single week) but I’ll generally try to go through the book from front to back.

Stay tuned… the first one is coming later today!

Aaron Hoos

Aaron Hoos is a writer, strategist, and investor who builds and optimizes profitable sales funnels. He is the author of The Sales Funnel Bible and he's a real estate investor and a copywriter for real estate investors.

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