Small business success secret #14

What makes an entrepreneur successful? I believe there are 18 traits. I’ll look at one each day for the next 18 days.

Small business success secret #14: Business owners pick a brand and promote it.

In the early days of owning a business, an entrepreneur is still figuring out what they do and how they do it. But when they settle on it, they need to encase it in cement and move forward with it. Stop thinking that you can do it all because you’ll spread yourself too thin.

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